How do you respond well to the modern customer journey with a jeweler's website?

To do this, we may first need to take a step back to how people traditionally made their purchases. Quite a bit has changed. People first saw an offline advertisement in a magazine or on the street. They then came to the store for orientation and to purchase. People also came back to the store for service.

Then internet companies came along that do everything online. Both the attention and orientation, as well as purchasing and the service. Fortunately, consumers are looking for a middle ground that offers many opportunities for the jeweler.

Offer consumers convenience and quality with an omnichannel strategy

Customers therefore like to use both channels. In reality, they switch from offline to online and back again. For example, they see something online, come to the store to orientate themselves, buy online and then prefer to have service in the store again. A problem that you sometimes encounter as a jeweler.

That is why it is essential that you have everything in order digitally, in addition to the store. People still like to buy from you if you show that you can do something for them. A good jeweler website, together with your store, is the basis for a good omnichannel strategy.

Beautiful display on any device

By default, the design of the website is responsive, so that you have a beautiful display on any device. Place page elements exactly the way you want them, without restrictions.

Do you want to show something slightly different on mobile than on desktop? With PrismaNote you have the option to edit your website separately per device. For example, place a 'Start route to the store' or 'Call directly' button only on the mobile version. Your jewelry store deserves a unique online experience, and with our complete solution you have the freedom to tailor it exactly to your wishes. 

Let customers reserve products

This handy functionality allows your customers to effortlessly reserve products to view in-store! This way you give customers the opportunity to make a selection in advance and then receive personal advice in the store. This not only ensures a smooth customer journey, but also increases the chance of conversion.

Reservations can then be placed in the cash register for payment with one click.

Gift packaging

Delight your customers with a beautifully packaged jewel, thanks to the gift wrapping options. It is possible to add up to 3 different options. Upload the photo you want and set a price. These are then shown the products to add extra.

Coupons and loyalty points

Offer customers extra discounts and a special experience with the coupon functionality. It allows customers to easily redeem coupons and take advantage of great deals and offers at your jewelry store.

Maximize your customer loyalty and encourage customers to return regularly. With PrismaNote you make it easier than ever to redeem coupons and loyalty points and surprise customers.

Search function

It is important to have a good search function on your website, especially if you offer an extensive range of jewelry and accessories. At PrismaNote we ensure that your customers can easily find what they are looking for, thanks to our advanced search options.

Customers can then filter the search results. Whether they're looking for gold rings, silver bracelets or diamond earrings, the filters allow them to refine their searches and find exactly what they want.

Google Analytics and My Business integration

With Google Analytics and Google My Business integrated into our website builder, you get even more tools to grow your business. All you have to do is fill in your details and we will make sure everything works together seamlessly.

Google Analytics gives you insight into the behavior of your website visitors, so you know exactly what works and what doesn't. This way you can advertise more specifically, optimize the website and appeal to the right target group. With PrismaNote you don't have to be a technical wonder to use this valuable data, because it is built in as standard!

And let's not forget Google My Business - the way to put your jewelry store on the map locally. With a fully optimized profile you get more visibility, reviews and customers who want to admire and buy your jewelry.

Create and set up popups

Do you want to address your website visitors effectively and have them register for the newsletter or special offers? With the PrismaNote website builder, creating and setting up pop-ups is very easy! You don't need to know any code or be an IT expert to create and set up popups. With a few simple steps you can decide what the pop-up looks like, when it appears and what message you want to convey. This way you can easily match the look and feel of your pop-ups to the style of your jewelry store.

Website personalization

With website personalization you can set exactly what you want to show to each customer, so that they have a unique and personalized experience.

Imagine a customer is interested in specific brands or materials. With website personalization you can immediately show them the latest collections and offers that match their interests. This not only ensures a better shopping experience, but can also lead to higher conversion and customer satisfaction.

Choose PrismaNote and discover the power of website personalization to take your jewelry business to the next level. Get to know our innovative software and improve the online shopping experience for every visitor. Give your customers the service they deserve and make every website visit a unique and personalized experience!